Category: Content Marketing

[toc] In the saturated world of the content we live in today, businesses are constantly on the lookout for new ways of enhancing their content marketing. Fortunately, there are a number of B2B content marketing tools now available that can make a difference in how businesses reach their audiences and generate leads. We look at…

Are you concerned about what to publish next on your blog? Content marketers, bloggers, and SEOs tend to focus on newly written, fresh content all the time. The race to come up with better content than competitors, engage a wider audience, and get more social media shares to keep them on their toes. The problem…

Much like every other thing in life, blog posts lose their charm even if they did well immediately after their publication. You can always kiss Sleeping Beauty back to life though by refreshing the content and adding new life to it. Coming up with a blog post takes a lot of planning, writing, re-writing, and…

[toc] Most of the content that is now freely walking on the network is informational garbage. And it is very difficult to find something that really deserves attention. Modern companies know and understand the value of really useful content. In its turn,  technology also does not stand still. Smart developers come up with more and…

[toc] What exactly is viral blogging? “Viral blogging” is not at all different than that of regular blogging. The word “viral” just means that something has gained popularity rapidly and unexpectedly. Viral content is often spontaneous, shocking, funny, weird, or moving. There is no way to guarantee that what you are going to write and…

Whether you’re part of the spread of online content or not, there is substantial evidence that a majority of business to business (B2B) marketers are using content marketing as a large part of their entire marketing strategy. If you don’t, you should be, and if you have no idea what it is, then keep on…

Why Content Marketing? Gary V. said, “Content is king, but marketing is queen and runs the household.” Content marketing is growing dramatically in 2019. The motive behind creating and marketing content is not just to attract the audience and capture their attention. In fact, it is all about how you provide them with valuable information…

Have you ever come across people who believe that blogging isn’t relevant anymore? It’s understandable since a lot of marketing experts are adding podcasting and video to their marketing mix, which is good. Some believe that blogging takes time and people don’t want to spend their time scrolling through the lengthy articles. If you understand…