Category: Digital Marketing
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What is Meta Verified: Benefits, eligibility, & key steps
Have you ever noticed some influencers and brands have a blue tick next to their Instagram or Facebook names? It’s the verification badge that users can acquire using the Meta Verified subscription service. You might have a million questions about Meta Verified right now—is it free to sign up? Can anyone get verified on Facebook?…
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What is a digital creator & how to become one?
“Digital creator” is a whole new breed of creative professionals that have emerged in the last few years to the massive quantity of digital content across social media platforms. In fact, the global creator economy is now estimated to be worth $250 billion in 2025 and reach $480 by the end of 2027. So, whether…
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25 best digital marketing platforms to try in 2025
Fun fact: The global digital marketing industry is expected to reach $786.2 billion by 2026. It shows the importance of choosing the best digital marketing platforms to have a robust strategy. The constant growth and evolution of the digital marketing industry have made it difficult for many people to keep up with emerging tools, apps,…
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Top 11 TikTok analytics tools for marketers in 2025
Looking for reliable TikTok analytics tools to expand your reach on the platform? We’ve got you covered! Understanding TikTok’s explosive growth – now at around 1.5 billion monthly active users worldwide and projected to reach roughly 2.1 billion by 2025. It is crucial for brands targeting Gen Z and Millennials. This rapid growth has turned…
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Track, analyze, and improve: 11 Facebook analytics tools you need
Have you ever wondered how to figure out which types of Facebook posts spark the most engagement? The discontinuation of Facebook’s standalone Analytics tool in 2021 caused many marketers to look for substitutes. This situation led to renewed interest in tools from Facebook and third parties that can provide reliable data to guide your social…
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Building a media kit that works
A media kit is your secret weapon when pitching to reporters, customers, or possible partners. It’s a comprehensive package that tells your brand’s story in an engaging and easy-to-read manner. Let’s look at the key elements of an effective and powerful media kit. Your brand It is necessary to understand your business before you can…
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How to grow your online business in 2025?
Starting a business is always exciting, but turning your business endeavor into a success is a whole new ballgame. Are you wondering how to grow your online business in 2025? Related Read: How to optimize your Google Business profile It’s no surprise that growing an online business is easier said than done. According to an…
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14 Facebook metrics you must track to grow Your business in 2025
Despite the backlash Facebook has faced in recent years, it stands as the largest social media site. In fact, Facebook stands as the most popular social media platform, with 3.07 billion users all over the world. Hence, it is a great social avenue to tap into for marketers and solo business owners looking to expand…
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Top 20 AI startups in 2025
The global AI market is expected to grow by 38% and have a massive worth of $747 billion in 2025. So, are you prepared to see the next era of innovation powered by AI? As 2025 approaches, artificial intelligence’s promise to transform and amaze us keeps growing. New AI startups are ready to transform our…