Category: Social Media

  • The Art of Social Media Optimization: Best Practices and Strategies

    The Art of Social Media Optimization: Best Practices and Strategies

    Previously, companies hired aggressively and raised funds solely to acquire attention through paid advertisements. Welcome to 2023! Things have changed, as proved by the fact that more than 92% of American businesses have switched to using social media marketing campaigns for their expansion. Surprisingly, 91% of respondents say they conduct business on social media. Hence,…

  • Twitter Impressions: Strategies for Growth and Engagement

    Twitter Impressions: Strategies for Growth and Engagement

    If you’ve only started out on Twitter, you’re likely chewing on a nail — wondering how to increase your Twitter impressions to increase your likes and followers on the bird app.  Related Read: How to Go Viral on Twitter in 2023 Truth be told: Impressions on Twitter are a crucial performance metric. But what are…

  • Guide to Social Media Moderation: Best Practices and Strategies

    Guide to Social Media Moderation: Best Practices and Strategies

    In today’s global landscape, where hashtags rule and viral content reigns supreme, it’s essential to navigate the risky waters of online platforms. Figuring out where to draw the line between the freedom to speak anything and everything and not being mean, disrespectful and attacking can be quite the challenge. So, to help you out with…

  • Why Do Brands Need a Social Media Monitoring Strategy?

    Why Do Brands Need a Social Media Monitoring Strategy?

    In today’s hyper-connected world, brand conversations are a 24/7 phenomenon. Where tweets go viral in an instant, and Instagram stories capture attention like never before. How can you, as a social media manager or marketer, navigate an ever-changing landscape with millions of conversations taking place every day? The answer is a robust social media monitoring…

  • How to Create and Schedule Twitter Threads With ContentStudio

    How to Create and Schedule Twitter Threads With ContentStudio

    We all know how essential a well-crafted Twitter thread can be for storytelling, breaking down complex ideas, or keeping your followers on the edge of their retweet button. Related Read: An Ultimate Guide to Twitter Threads But weaving those threads manually can be as tedious as knitting a scarf with chopsticks! Enter ContentStudio, the platform…

  • What Is New TikTok Refresh Feature & How Does It Work?

    What Is New TikTok Refresh Feature & How Does It Work?

    If you’re a frequent TikTok user, then you’ve probably spent countless hours scrolling through TikTok’s For You page, laughing at hilarious videos and grooving to catchy dances. While the following tab is your go-to spot for keeping a pulse on friends and your favourite creators, it’s on TikTok’s For You page that the magic really…

  • YouTube Creator Studio: How to get started?

    YouTube Creator Studio: How to get started?

    Well, well, well. Looks like someone has finally decided to post those YouTube videos they’ve been putting off since last year and up their YouTube subscriber’s game. It’s about time!  Let me guess: You’ve been hearing so much about some YouTube Creator Studio, or probably already know about it, and wanna know what the hype…

  • Engagement Hacks On Social Media Platforms

    Engagement Hacks On Social Media Platforms

    Social media engagement is an internet marketing buzzword that has been around for the past few years, to say the least. Ever since social media came along, marketing hasn’t been the same. Plus, it gave birth to social media marketing. The reason why social media marketing became huge is that social media platforms kept on…

  • 8 Effective Ways to Promote a YouTube Video

    8 Effective Ways to Promote a YouTube Video

    So, you’ve just uploaded your brand-spanking-new video to YouTube, and you’re feeling pretty darn proud of yourself. Congrats, buddy! But wait, what’s this? After refreshing your page a gazillion times, your video’s views are still at a big fat zero. Zero. Zilch. Nada. Not a good feeling, is it? Don’t worry, I’m gonna share 8…